The veteran-operated brand turned a long-running meme into one of the year's strangest and fastest-selling beverage launches.
Jun 18, 2026
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2 min read
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The new Siri mode lets users point their camera at a plate of food or a nutrition label to pull dietary information straight into the Health app.
The clean-caffeine pouch brand is targeting drivers and commuters with its biggest retail expansion yet.
The new model adds an industry-first nightstand remote, a quieter dock, and a built-in mattress protector.
The premium sports watches lean hard into hybrid training and HYROX with prices that undercut the competition.
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The energy drink giant is once again reaching for an unconventional flavor pairing for their upcoming winter drop.
The frozen-cola flavor joins Cherry and Blue Raspberry ICEE flavors.
Phorm Energy is giving consumers a non-carbonated option just in time for summer.
1 min read
Bucked Up is entering one of the fastest-growing categories in functional products with a nicotine-free energy pouch designed for fast, portable caffeine delivery.
Wellex is challenging the traditional creatine category with a formula designed to support both mental and physical performance.
Barebells is entering an entirely new category with the launch of its first-ever candy line, bringing the brand's low-sugar philosophy beyond protein snacks.
Khloud is adding a spicy twist to its protein popcorn lineup with a new Jalapeño Queso flavor packed with protein and bold flavor.
Takeaways is taking a different approach to protein snacks with a savory, cheese-based format.
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